United for Homes Campaign Media Strategies Webinar, February 8

Graphic: United For Homes LogoThe next endorser webinar for the United for Homes (UFH) campaign is scheduled for February 8, 2 pm ET. This webinar on media strategies for promoting the UFH campaign is part of a series of monthly webinars scheduled to build, engage, and support our more than 2,300 UFH endorsers as we advocate for modest reforms to the mortgage interest deduction (MID) that would benefit millions of lower income homeowners and generate billions in savings to reinvest in rental housing solutions to end homelessness and housing poverty.

UFH endorsers are ambassadors to the campaign, helping to share key messages through the best channels. This webinar will equip our endorsers with media tools and best practices they need to communicate the UFH proposals broadly and garner additional support. The webinar will share sample talking points, tweets, posts, and op-eds that endorsers can use to promote the campaign.

On January 11, NLIHC relaunched the UFH campaign with a webinar that introduced our integrated approach to the campaign, previewed the new UFH website that will go live in February, and shared a host of new advocacy tools to help UFH endorsers spread the message about reinvesting savings from tax reform into affordable housing programs that serve families with the greatest need.

The relaunch webinar was joined by Carol Wayman of Representative Keith Ellison’s (D-MN) office, who announced Mr. Ellison’s Dear Colleague letter urging his House colleagues to join him in calling for any savings from changes to the housing-related tax reforms be redirected to housing solutions for the lowest income people.

We urge UFH endorsers to register for the February 8 webinar on UFH media tools and strategies at: http://bit.ly/2irHS2E

View the presentation from the January 11 webinar on the relaunch of the campaign at: http://nlihc.org/unitedforhomes

If you are not already a UFH endorser, please join the campaign at: http://nlihc.org/unitedforhomes/support

If you are not sure if you are a UFH endorser, check the list of current endorsers at: http://bit.ly/2hXD7O1