CBPP Launches “This Is SNAP” Campaign

The Center on Budget and Policy Priorities (CBPP) launched their “This Is SNAP” campaign to promote awareness of the benefits the federal Supplemental Nutrition Assistance Program (SNAP) has provided to people and communities across the country. The campaign website, which provides state-based SNAP program assessments and video testimonials from SNAP participants, doctors, and business people, equips advocates with resources and data to demonstrate how the program serves people with the lowest incomes. SNAP and other federal programs that ensure families a basic living standard face the threat of deep budget cuts in FY18.

“SNAP, simply put, is the most efficient and effective program at meeting the nutritional needs of low income families,” says Jared Bernstein, a senior fellow at CBPP and former chief economic adviser to Vice President Joe Biden, in an interview on the website. “Over 90% of SNAPs resources, of its budget, go out in benefits to SNAP households. Let me tell you, many businesses would love to see an efficiency metric at that level.”

The site also includes fact sheets and interactive maps, allowing users to access state-specific data and links to connect with their states’ SNAP program offices.

View the website at: ThisIsSNAP.org